Aug 21, 2019 - India's IT industry turns to flexi staffing to keep its bench from idling

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TradeBriefs Editorial

From the Editor's Desk

Why "Tell Them Something They Don’t Know" Is Bad Advice in B2B Sales

Few people in sales would dispute the importance of bringing insights to customer conversations. One might call this the Jane Austen rule of selling: a seller in possession of a desired prospect must be in want of a relevant insight. Or as one executive says to sellers who call on him: "Your job isn't to ask me what keeps me up at night. It's to tell me what should be."

Over the years, we've observed many salespeople who successfully make developing and delivering meaningful insights a core part of their approach. Their experience and our research indicate that, at a minimum, you need to do more than "tell people something they don’t know." That approach can lead you to develop irrelevant factoids. Instead, we suggest crafting a strategy based on whom you're talking to and where you are in the sales cycle.

Continued here

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Client engagements more project oriented: Cognizant India’s CMD

Given our ahead-of-the-curve investments in digital, Cognizant is well positioned to capitalize on this substantial market, says Ramkumar Ramamoorthy, CMD, Cognizant India

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Indian IT to power US database software firm MongoDB

MongoDB's growth pace has quickened with these tech services companies and they often sub-contract its developers

Personal data of almost entire population of Ecuador leaked online

Almost the entire population of Ecuador had their personal data leaked online, security experts said on Monday, a massive breach that the government called a “very delicate” issue.An estimated 17 mill

Hyderabad Fintech Forum launched with 600 members

Start-ups engaged in financial technology (fintech) can now look to a better exchange of ideas and innovation in technology in the Banking, Financial Services and Insurance (BFSI) sectors at the Hyder

Ramkumar Ramamoorthy appointed CMD, Cognizant India

Cognizant Technology Solutions today appointed Ramkumar Ramamoorthy Chairman and Managing Director, Cognizant India, and named him Head of India Operations. In India, the company has over two lakh emp

Syntizen raises Pre-Series A funding from Mastercard, ACPL

Syntizen Technologies, a Hyderabad-based digital identity solutions provider, has raised an undisclosed amount from global payments technology company Mastercard and biometric solutions provider ACPL

Indian server market sees 1 per cent year-on-year decline in revenue

The x86 server market accounted for 89.9 per cent of the overall server market in terms of revenue.

Bots are only band-aids that temporarily mask bad processes: Pegasystems

Are bots easier to handle? A global study has found that bots are harder to deploy by corporates than first thought and that 87 per cent tend to experience some level of bot failures.The study by Pega

Growth of IT services firms to remain in 6-8 per cent range in FY20: ICRA

Rating agency ICRA on Tuesday said growth of IT services companies is expected to remain in 6-8 per cent range in US dollar terms in 2019-20, even as their profitability declined in the first quarter

IBM to expand client base for cloud services

This includes work done in setting up a security operations centre for the Bombay Stock Exchange and developing a managed software-as-a-service (SaaS)..

India's top startups seek change in listing requirement

20% promoter holding must for listing in India; Ola, Lenskart, PolicyBazaar, Oyo among cos in talks with Sebi

Microsoft to mentor startups in tier 2 cities in India

Microsoft on Tuesday launched a new initiative called "Highway to a Hundred Unicorns" to mentor and support startups in tier 2 cities in India.

Lenovo India entering end-to-end IT solutions business

The company, which is number one PC and tablet seller in India, said it will start providing internet of things (IoT) solutions also, apart from the existing business of personal computers.

Sidbi, Quilvest invest in JM Financial arm’s ₹600-cr India fund

Quilvest invested over ₹100 crore in the second fund, along with Sidbi that put in another ₹122 crore.The PE arm of Nimesh Kampani-led JM Financial Group had achieved the first close of its second fund at ₹300 crore in April 2018

Vishal Sikka’s AI startup gets $50-mn funding

The former MD and CEO of Infosys, who left the company on a bitter note, takes forward his commitment to emerging technologies like AI with his startup Vianai Systems

Vishal Sikka: How AI Can Be Used to 'Amplify Humanity'

With $50 million in seed funding, former Infosys CEO Vishal Sikka’s new venture seeks to harness AI to tackle some of our biggest problems.

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